With the economy improving, online holiday shopping has seen a dramatic increase in year over year sales. Online holiday spending increased 12% in 2010 according to digital business analytics firm comScore. This year’s total online holiday spending is expected to top out at $35 billion a significant increase over last year’s total of $29.1 billion. [...]
Many business owners go to Google Places and claim their business listing. This basic online marketing strategy is well known, but with the addition of Hotpot, Google Places has taken on a whole new meaning. Google Hotpot is a local recommendation engine that allows consumers to rate businesses, stores and restaurants. Google will then provide [...]
Those of us who hate to know that a good deal got away love Google Products. Google Products, formerly known as Froogle, is Google’s answer to the newspaper sale ads. Once again besting your local newspaper, Google Products allows you to search for any product you need and find the best pricing available anywhere online. [...]
The advent of Google Instant and the insatiable need for real time information has led to an increase in the appearance of locally focused websites appearing at the top of website ranking results. Focusing internet marketing strategies on maximizing website ranking results is an essential first step in winning the local optimization battle. So where [...]