March, 2011

Local Online Ad Revenues Expected to Double Over Next Four Years

Advisory firm BIA/Kelsey recently announced forecast numbers that will delight online advertisers.  They expect revenues from local online advertising to rise dramatically, nearly doubling over the next four years.  This translates to $42.5 billion being spent on local online advertising by 2015 compared to the $21.7 billion spent in 2010.  In this year alone, they [...]