Qiigo Attends Franchise Finance Growth Conference

Tue, Apr 1, 2014

Jason Hively, Senior Brand Strategist at Qiigo, recently returned from the Franchise Finance and Growth Conference. Sponsored by Franchise Times, this was the 16th Annual Franchise Finance and Growth Conference. It was held March 26 and 27, 2014 at the Venetian Hotel in Las Vegas. This conference is the franchise industry’s premier lending and dealmaker’s […]

Consumer Ratings Now Part of Search Ads on Google

Tue, Mar 25, 2014

Earlier this month, Google announced its plans to include ratings, reviews and social endorsements on search ads. These ratings are designed to provide more detailed information to consumers as they search for items online. As more consumers turn to online research and shopping, consumer reviews have increased in importance. Brand reputation has never mattered more […]

Amazon Rolls Out Flow Feature – Minimal Impact to Local Stores

Tue, Mar 18, 2014

In February, Amazon released the ‘Flow’ feature to its main iOS app. Flow enables shoppers to scan an item while in store and add have the item added to their Amazon shopping list. It’s an interesting concept that has triggered worries about increased showrooming. Showrooming is the practice of looking in store for items, then […]

Do’s and Don’ts of Local Listings for National Brands

Thu, Mar 13, 2014

Qiigo CEO, Rick Batchelor, explains the Do’s and Don’ts of Local Listing Management for National Brands in the latest edition of Franchising World. Learn best practices for successful Local Listing Management. Here’s a sneak peek… The Don’ts: The Do’s: Get full insight by reading the Franchising World article now. For more information on Local Listing […]

Captain Local A Hit at IFA Convention

Tue, Mar 11, 2014

Did you meet Captain Local the International Franchise Convention (IFA) in February? He was a hit! Many conference attendees enjoyed meeting our favorite superhero and getting their picture taken with him. If you were one of the many who took a picture with Captain Local, you can view your photos on our social media sites: […]

Qiigo Attends American Tire Pros Annual Conference

Fri, Feb 14, 2014

The Qiigo team recently returned from the American Tire Pros National Dealers Business Conference. The Conference was held February 4 through 6, 2014 at Caesar’s Palace in Las Vegas. Over 300 Tire Pros dealers attended the show. Qiigo was pleased to present various product offerings at the Conference. Tire Pro dealers were interested in learning […]

Plus Post Ads Transform Google+ Messaging

Mon, Jan 13, 2014

Google+ has announced the BETA test of their new promoted posts called Plus Post Ads. Promoted ads are nothing new to social media. You can see them on Facebook and Twitter. They allow brands to promote a message with the goal of driving engagement with social media pages and the brand itself. How will Google+ […]

Mobile Advertising Reaches All Time High in 2013

Wed, Oct 23, 2013

The IAB’s most recent Internet Advertising Report revealed exciting news for the internet advertising industry. Internet ad revenues reached an all-time high in the first six months of 2013. Total internet ad revenues came in at $20.1 billion during this period. This represents an 18% increase of revenues in the first half of 2012 ($17 […]

You’re the Star of Ads on Google

Tue, Oct 15, 2013

You’ve always wanted to be a model or movie star, right? Now’s your chance! Starting November 11, 2013, Google will start using your photo in advertisements that appear on Google+. You’ll be famous! Wait…you didn’t sit for any photo shoots? Didn’t sign any modeling contracts? It’s ok; all you needed to do is make a […]

Google Encrypts All Keyword Data

Tue, Oct 1, 2013

The other shoe has dropped. Google has announced it will no longer supply any keyword data on web traffic searches. This move has been positioned as a way to further protection for Google users. Whatever the reason it is sure to cause pain to marketers. The switch means that all searches will now be by […]

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