Search Engine Optimization (also called Natural or Organic) is the process of improving the visibility of your website in the search engine rankings. At Qiigo, we understand the value of organic search engine results and deliver superior search engine optimization results to our clients. Why is Search Engine Optimization so important? Well, its simple really….
Because SEO is pretty much a winner takes all strategy!
Did you know that…
- Position #1 gets approximately 42% of all clicks
- Position #2 gets approximately 11% of all clicks
- Position #3 gets approximately 8% of all clicks
- Position #4 gets approximately 6% of all clicks
- Position #5 gets approximately 4% of all clicks
- Positions 11 thru 20 get 10% collectively
- and…(drum roll)… positions 21 thru 1000 get 1.2% of all clicks.
With numbers like these, SEO must become an essential component of your marketing strategy. With Qiigo’s SEO strategies, your business can get the best possible rankings and achieve internet marketing success!
When your site gets higher rankings, your company benefits from:
- Increased traffic to your website
- Increased exposure at all times of the day
- Global exposure to your company and its product or service
- The attention of customers who are engaged and interested in your company
- Long term, positive return on your investment
However, getting to the top of the search engine rankings can be one of the most challenging and frustrating tasks a business can undertake. Search engine rankings change daily and the strategies for improving your ranking change almost as rapidly. With the help of Qiigo’s experienced team, and a persistent SEO strategy, we can get your site the kind of exposure that will garner the results you have been looking for.
They key to SEO success is setting effective strategies and expectations for success. SEO is a long term strategy with a very high return on investment. Our clients benefit from their SEO investment with high returns for years after we complete the project. One of the very first questions we like to ask before actually beginning an SEO project is ‘Does it make financial sense to pursue SEO? Or is it more economically feasible to put the resources towards a Pay Per Click strategy?’
- Expectations. This is a big one. No two SEO projects are ever the same. Understanding your business objectives and how SEO can achieve them is crucial to determining if this is the right strategy for your business.
- Guarantees? Well, no SEO can guarantee you a particular position in the search engines (we can show you the documentation from Google). What we do guarantee, is that you will be happy with how we met the expectations we set.
SEO is very complex topic. An SEO strategy is not for all businesses. We can help you determine if this path your business should take.
Ready to start a dialog? Schedule a time with one of the Qiigo team to start a conversion about what SEO can do for your business.