The IFA’s mission is to protect, promote, and enhance franchising. The current COVID pandemic has made this mission more urgent than ever. As part of their ongoing efforts to ensure the viability of franchise businesses, the IFA has recently released a Franchise Reopening Blueprint.
According to Robert Cresanti, CFE, President and CEO of the International Franchise Association, this Blueprint was created to provide “contextual practices for how franchise businesses can mitigate risk through education and practices necessary to protect the health of their employees, customers, and communities.”
The Blueprint was created after conducting interviews with franchisors, franchisees, and professional advisors across a variety of franchise sectors. It provides recommendations for opening and maintaining business as reopening begins to take place across the country and around the world.
Recommendations are provided for Cross-Industry, Consumer-Facing, and Legislative actions. Additionally, because reopening and operational challenges will vary by sector, customized recommendations have been created for the following franchise sectors:
- Automotive Industry
- Commercial Cleaning Services
- Residential Services
- Salon/Personal Care Services
- Senior Care Services
The IFA believes that these guidelines, when put into practice, will help to “instill confidence in businesses and rapidly restore our nation’s economy.”