If your business relies on organic search traffic, Google’s algorithm can make or break your business. Websites that rank number one for popular search queries can rake in millions of hits per month. Meanwhile, websites that rank outside of the first ten results are often left fighting for scraps. The good news? Effective search […]
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Nailing Your Franchise Development Marketing Strategy
We’ve all heard the saying, “You can catch more bees with honey than vinegar,” right? How does that apply to franchise marketing? To put it simply, we must strategically place those jars in the right locations to attract the exact types of bees we want – ones seriously interested in the honey, your franchise […]
SEO Pitfalls every Multi-Location Marketer Must Know
Running a multi-location business has a unique set of challenges. When it comes to marketing and SEO, those challenges can be magnified across all your locations. Whether your locations are spread across a large metropolitan area or across the country, there are some SEO missteps you should avoid. Let’s take a look. At Launch When […]
Qiigo Featured on Street Fight Magazine
Qiigo CEO, Rick Batchelor, was recently interviewed by Street Fight Magazine on how to scale company culture through rapid growth. “Qiigo CEO Rick Batchelor has experienced a problem not all company leaders will admit to: disappointing employees. Qiigo is an Internet marketing company for multi-location brands, 12 years old with just over 60 […]
Entrepreneur Names Qiigo As Top Company Culture
We are thrilled to announce that Qiigo has been recognized by Entrepreneur Magazine as one of 150 high-performing cultures in the U.S. The magazine released their 2018 list today of the top companies who exemplify great company cultures. You can see Qiigo’s ranking and view the other top performing companies here. This announcement comes […]
Bridging the Gap between PPC and SEO
With digital marketing playing a larger role that ever, SEO and PPC must work closer together…yes we said together. In the past, old-fashioned tactics kept many digital marketers from truly integrating these two efforts. Some have viewed SEO as a threat to revenue generated by PPC. Some have even chosen to divide these efforts. […]
The New Rules of Customer Touchpoints
Some may remember the, ‘Rule of 7’. In the past, businesses relied on roughly 7 touchpoints to drive customers and prospects down the sales funnel. In today’s marketing landscape, it takes anywhere from 13 to 20 touchpoints to convert those prospects and customers, depending on your business/industry. When interacting with your customer they become […]
We’re a 2018 U.S. Search Awards Finalist!
We are so excited to announce that we’ve been named a finalist in two categories for the 2018 U.S. Search Awards. Our client work is being recognized by the awards and we’re currently in the running for, ‘Best SEO Campaign’ and ‘Best Use of Social in a Search Campaign’. Official winners for each […]
Master Your Website Strategy Like A Pro
Building your business, website personality, or marketing a new product can be wildly exciting. But it takes patience, planning, resources, a lot of effort, even more time, and let’s face it a little bit of luck! Unfortunately, you won’t have an unlimited amount of time or money to establish your online presence, but what […]
How Search Algorithms Work
Pop to the top, it’s what we all want for our websites. We know what we want, but do we understand it and know how to get there? Let’s start with what a search algorithm is, then how it works. What is a Search Algorithm? A search algorithm is not a formula, it is […]