Video Advertising in 2020

Video is a great medium for grabbing people’s attention—but only when it’s used strategically. Poorly produced videos will have viewers clicking away at lightspeed. However, high-quality, on-the-mark videos enable you to get your message across and make a lasting impression on viewers that resonates even after the clip is over. If you’re wanting to use […]

Qiigo named Best and Brightest in the Nation

We are thrilled to announce that Qiigo has been named one of the Best and Brightest Companies in the Nation! This recognition comes on the heels of an award from earlier this year where Qiigo was named one of the Best and Brightest Companies in Atlanta. The Best and Brightest Program honored 540 national winning […]

The Real Benefits of a Paid Search Engine Marketing Strategy

With such a wide array of digital advertising options out there to try, you may not know where to begin when it comes to formulating a digital marketing strategy that makes sense for your business and budget. Paid search engine marketing is one often-overlooked route that can help you reach your target audience and boost […]

The Social Media Mistakes You Don’t Want To Make

These days, social media is an essential part of digital marketing. However, there are a number of pitfalls you need to avoid in order to build your brand’s social media presence and ensure it doesn’t fizzle out. So what makes some social media marketing campaigns really take off, while others dwindle? Read on to find […]

The Importance of Schema for your Website

Everyone knows that the internet is an ever-changing universe. Even those of us who are constantly online can easily fall behind on the latest changes and technologies. After all, there’s so much out there to explore! These changes are especially relevant in the world of search engine optimization (SEO). At one time, SEO was all […]

Best Practices for Building Your E-Commerce Website

The number of digital buying worldwide is constantly growing. According to a report from Statista, this number is projected to reach 2.14 billion by 2021. Giants like Amazon and eBay aren’t the only companies that are contributing to these skyrocketing numbers. Small online stores serving local communities are also thriving. With sales at brick and […]

Best Practices for Optimizing Your Programmatic Campaigns

Not too long ago, it seemed like display ads might be a thing of the past. Click-through rates had bottomed out, and other digital channels were delivering much stronger ROI. But thanks to a range of new targeting and tracking methods, programmatic ads have reversed this trend. Once again, image-based ads play a critical role […]

Preparing Your Digital Marketing Strategy for 2020

As 2019 comes to a close, it’s time to reflect on both the mistakes and successes of the past year while also looking forward to the year ahead. Make the most of this opportunity for a fresh start by creating a marketing plan that sets your company up to thrive in 2020.  Digital marketing is […]