To get the best results from local SEO searches, a few simple steps can make a world of difference. Follow these quick tips and you should see improved results in your local SEO searches.
First, spend some time researching the local link groups of the sites you are in competition with. Finding out which local link groups the competition is using will give you an idea of what you are up against. If you can get your web site attached to these same local link groups, you will make huge strides in catching up to the competition. While you are working on this part of the project, you could make Hubpages or Squidoo pages to enhance your results. The objective here is to simply group together sites that are normally together and add your website into the mix.
Another way to improve your local SEO search results is to focus on address citations. For this step you want work on getting your business name, business address, business phone and business website with as many references as possible. If you have access to HTML code, it is helpful to bracket your business address like this:
Remember that each time your website gets a citation on another reputable website, search engines look at this in a positive light. The more citations you get in your geo-location, the better your SEO ranking.
Finally, combining the authority and anchor text will help to give you a final boost in rankings. Both anchor text and site authority are valuable factors in raising your ranking. By combining the individual strengths of anchor text and site authority, you will be more likely to win the ranking in a close race.