2010 is Shaping Up to be a Good Year for Yahoo

On the heels of Yahoo’s recent announcement to partner with Microsoft’s search engine, Bing, to power their search results, Yahoo has reported positive earnings for Q1 2010. With Q1 2010 revenues of $1.59 billion, up 1% from the $1.58 billion generated in Q1 2009, and operations income up $188 million, an 87% increase over 2009, 2010 has started on a positive note for Yahoo.

Certainly the investments from the Microsoft partnership have helped. They accounted for $43 million of that revenue in a one-time “net transition cost reimbursement,” with an additional $35 million coming from search operating costs.

Along with revenue increases in 2010, Yahoo is expecting to see search engine share increases this year. Positive results are already coming in from the new Yahoo/Bing partnership with ComScore reporting Yahoo’s search engine share in March rising from 16.8% to 16.9%.

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